About Us
Born on the shores of Malibu, VERA was founded with a simple idea, that skincare should be as natural and restorative as the skin it's treating. We turned to nature’s most trusted remedy: aloe vera.
Our aloe vera gel is crafted with fresh cut 100% pure organic aloe, sourced and processed to preserve its natural healing power. No unnecessary additives, no shortcuts. Just clean, effective skincare designed to soothe, hydrate, and repair.
From early morning skincare sessions to treatment after long days under the California sun, our aloe is something we actually needed. Now we share it with anyone who wants honest, natural skincare rooted in simplicity, sustainability, and the rhythm of Southern California.
